Writing Powerful Website Copy How to Engage Your Reader Getting the Most Out of Your Website Copy Writing Powerful Website Copy I attend many small business networking meetings (something I highly recommend to all business owners), and at almost every…
Powerful website copy makes it easy for a reader to find the information they are looking for. Making information easily, and in some cases instantly, available is of paramount importance on a website. I always encourage the use of bullet…
Powerful website copy instantly engages a reader. Quite simply, you need a hook. Just like it’s best to include an intro paragraph in an essay, and an intro sentence in a paragraph, with web copy you have to include a…
I attend many small business networking meetings (something I highly recommend to all business owners), and at almost every meeting, someone will ask, “How do I write, you know, powerful website copy?” My response varies (depending on my mood), but…