It’s inevitable that as you write more articles, creating even more becomes increasingly challenging. Thinking of new ideas and new topics takes effort and time -- something a lot of small business owners don’t have a lot of. When you…
User experience, also referred to as UX, is a vital piece of the digital marketing puzzle in today’s rapidly moving mobile and technological society. UX is more than merely entertaining our online audience ensuring speed, ease of use and operation,…
The popular professional social network LinkedIn is a great place for referrals and gaining business -- you just don’t know it yet. While the number of accounts being created on LinkedIn is increasing by the minute, it’s just that many…
Some photos are too cliché. Some photos are too expected. But there are always a few photos that will always resonate with people. Not that any of these photos will bring about more revenue or will cause a Facebook user…
We all know at least a few people who refuse to participate in social media. And while everyone has their reasons why they prefer not to, there are plenty more reasons TO do it, especially if you own a business.…
The word “personal” scares a lot of people. “I don’t want my personal information out there!” But the reality is, what people see online about you is what YOU put out there. So, your personal social presence doesn’t have to…
For many retailers, Pinterest is driving a lot of traffic to their site, and converting more customers than other social networks. Aside from being a game-changer in social media, it has also changed the way many users shop online and…
Recently, Business Insider released an article about Facebook’s latest update (again?) to its users’ news feed and how it’s affecting social media marketing. Facebook wants to become the central location for you to receive all your media, since it still…
The social media landscape is always changing, and this past year proved to be one of the most tumultuous. The surprising rise of Snapchat, the tweaks of the Facebook newsfeed algorithm and Twitter’s move to TV are just some of…
Twitter is one of today's most powerful social medial platforms for business owners. It helps improve a company's brand, promote products/services, announce upcoming events, monitor competitors... the list goes on. But unless you're Coca-Cola, Apple Inc. or Samsung, it can…