The perfect stock photos for your website, blogs, and social media posts are out there… but it can be a daunting task to find them. What’s worse, it can be EXPENSIVE. Due to legal issues and monstrous penalty fees, you…
Holidays are a time for family, friends, traditions, and sentiment. Most of us think of the holidays and are instantly flooded with memories of putting up lights and decorations, buying gifts for loved ones, and sitting around the dinner table…
How to Run a Holiday Giveaway on Social Media The holidays are here and it’s no secret that more and more people are doing their shopping online. It’s more convenient, easy to compare deals, and shopping online allows you to…
Holiday spending for 2017 is expected to increase again, according to research by the National Retail Federation. If you’re a business owner, that’s likely good news for you. However, with more cash up for grabs, other businesses are likely to…
When consumers think about purchasing certain products or services, they will typically do extensive online research first; about the item’s quality and functionalities; about the manufacturer of the product; or regarding the company offering certain services. The ability to connect…
The internet can be the best platform to market your company to a worldwide audience, but when you come up against bad reviews online, you need to quickly take action to solve the problem and protect your online reputation. A…
User experience, also referred to as UX, is a vital piece of the digital marketing puzzle in today’s rapidly moving mobile and technological society. UX is more than merely entertaining our online audience ensuring speed, ease of use and operation,…
When it comes to looking for more ways to bring in extra revenue, most owners don’t even think to look inside their own business. Apple went from being known as the brand that sold personal computers in the 80s to…
The other day I was driving down the interstate, one that I frequently use, and noticed that the billboard that typically houses a McDonald’s ad had changed. They were now advertising their Mighty Wings at only $3. Well, that’s a…
For many retailers, Pinterest is driving a lot of traffic to their site, and converting more customers than other social networks. Aside from being a game-changer in social media, it has also changed the way many users shop online and…