It comes as no surprise when you learn that mobile app usage and mobile search has increased drastically from 2013 to 2014, outpacing desktop usage. More people than ever are logged in to the convenience of the mini-computer in the…
Panda. Penguin. Pigeon. While it sounds like the P section of a Sesame Street-inspired zoo, it’s just a short string of the many Google search algorithm changes that have made headlines around the web. It seems like every week you…
You may have heard this term before -- it's been an underground buzzword for quite some time now. But if you haven't heard of it, no worries! We will fill you in on all the details, and why parallax is…
Do you know how your prospects choose to do business with you? I was at my dentist’s office today and we were discussing how we look for service professionals. Whether someone is referred to me or I find them online,…
Recently, it was discovered that there was HUGE breach (over 1 billion records) by hackers of individual's user name and password combinations. They did not breach the individual's computer necessarily... they breached the systems where you use your user name and…
Are You Taking Advantage of One of the Best Marketing Elements: Consistent Calls to Action? Have you ever felt like something was missing from your marketing? Like there’s something you “can’t put your finger on” that makes your marketing different…
A High Conversion Opt-In Form Could Increase Your Opt-Ins by as Much as 1000% If you’ve ever wondered if there was a quick and easy way to make more money from your website, we’ve got the answer. A simple “tweak”…
If you’re like most small business owners, you’re probably the only one doing the marketing for your brand. Or, you have assigned maybe one person to overlook your email campaigns and social media accounts. That has to change. In the…
By now, we have all heard the phrase “Content is king.” If that is so, then 2014 is the year that the Web kingdom has many, many kings, and the only kings that survive in this world are those with…
Let’s face it, email marketing has gotten a bad rap thanks to spammers. In an effort to “SELL SELL SELL!” spammers have all but ruined it for small businesses attempting to reach out to their audiences via email. However, that doesn’t…