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3 things your business needs to do on Pinterest in 2014

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For many retailers, Pinterest is driving a lot of traffic to their site, and converting more customers than other social networks. Aside from being a game-changer in social media, it has also changed the way many users shop online and…

Facebook’s newest update reminds us of an important concept – diversity of channels

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Recently, Business Insider released an article about Facebook’s latest update (again?) to its users’ news feed and how it’s affecting social media marketing. Facebook wants to become the central location for you to receive all your media, since it still…

3 things your business needs to do on social media in 2014

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The social media landscape is always changing, and this past year proved to be one of the most tumultuous. The surprising rise of Snapchat, the tweaks of the Facebook newsfeed algorithm and Twitter’s move to TV are just some of…

21 Effective Ways for Small Businesses to Grow their Twitter Following

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Twitter is one of today's most powerful social medial platforms for business owners. It helps improve a company's brand, promote products/services, announce upcoming events, monitor competitors... the list goes on. But unless you're Coca-Cola, Apple Inc. or Samsung, it can…

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